With an impressive history dating back nearly a hundred years, St Anselm owns and manages a mixed-used commercial investment and development property portfolio.
Having adopted a more market-facing outlook in recent years, an in-depth rebrand and new website was required. The old brand felt outdated and no longer accurately reflected the company and their vision for the future.
We started at the beginning, looking back to the inception of St Anselm. As a fifth generation family company communicating their legacy and deep expertise in the sector was key.
An elegant and original monogram was designed to signal the company's long history. Alongside a sophisticated identity with enough flexibility to use across all platforms.
Elements of the identity are a nod to St Anselm’s innovative approach, as they continue to diversify their portfolio. By using the vivid lime green, it acts as a modern highlight threading through the more traditional palette.
We have successfully rejuvenated the St Anselm brand, setting them up for their next chapter.
"We are delighted with the result."
Immo Studio understood the business, and our ambition moving forward without forgetting our legacy. They offered excellent attention to detail and were always at the end of the phone or email to make changes or provide advice.
We now have a great logo, new stationery and a fantastic website which people comment on and praise.
